How much does AthenaHQ cost?

Essential is free with 300 credits. Starter is $295/month billed monthly with 3,600 credits, and Enterprise is custom. Annual billing is advertised at 17% off, though the page does not show the annual Starter amount. API access and extra credits cost extra, priced on request.

What is an AthenaHQ credit?

AthenaHQ says one credit equals one AI response. Running one prompt once on one engine uses one credit, so 3,600 credits could be 120 prompts on one engine once a day for a month, or fewer prompts across more engines.

Is Athena HQ the same as AthenaHQ?

Yes. The product is written AthenaHQ and lives at athenahq.ai; 'Athena HQ' is the same company. Its AI agent is called Ask Athena.

Does AthenaHQ work with Shopify?

Its homepage lists Shopify among its integrations, alongside GA4, Google Search Console, Webflow and Framer.

AI visibility tools · AEO and GEO platform

AthenaHQ (Athena HQ): pricing, credits, engines and who it fits

AthenaHQ (often searched as Athena HQ) is an answer engine optimization platform that tracks how a brand appears in AI answers, shows where it gains or loses visibility, and recommends on-page and off-page fixes. It has a free Essential tier with 300 credits across five engines, a Starter plan at $295/month with 3,600 credits across eleven named engines, and custom Enterprise pricing. One credit equals one AI response.

Website: athenahq.ai
Category: AEO and GEO platform
Pricing: Essential free (300 credits); Starter $295/month (3,600 credits); Enterprise custom; annual billing 17% off
Free option: Essential tier: free, 300 credits, five engines, unlimited users
AI engines tracked: ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI, Mistral
Best for: Marketing teams at brands and agencies that want broad engine coverage, unlimited prompts and competitors on a self-serve plan, and a way to try it free first.
Not ideal for: Very small budgets once the free credits run out, or owners who want someone to carry out the recommendations with them.

What AthenaHQ does

Prompt and response analysis with source and competitor insights
Ask Athena, an AI agent that answers questions about your visibility data
Content recommendations for on-page and off-page actions
Integrations with GA4, Google Search Console, Shopify, Webflow and Framer
Enterprise: Athena Citation Engine, Knowledge Base claim review, SSO and BI exports

What AthenaHQ is

AthenaHQ calls itself a command center for AEO and GEO, that is answer engine optimization and generative engine optimization. It runs your prompts against AI engines, records each response, and shows where your brand is mentioned, which sources get cited and which competitors appear instead. Ask Athena is an agent you can question in plain language about that data, and AthenaHQ Content suggests on-page and off-page actions to close the gaps it finds.

The company says it is "forged in San Francisco", lists Y Combinator among the places it has been featured, and states SOC 2 Type 2 and GDPR compliance. It targets marketing teams across industries, from CPG and ecommerce to software and multi-location businesses, and agencies.

AthenaHQ pricing

	Essential	Starter	Enterprise
Price	Free	$295/month (monthly billing)	Custom
Credits	300	3,600	Custom
Engines	5: ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot	11 named, more on request	Same as Starter, plus more
Prompts and competitors	Prompt and response analysis	Unlimited topics, prompts and competitors	Unlimited
Extras	Unlimited users, Athena agent	Country-level support, CSV export, content optimization agent	SSO, audit log, persona targeting, BI tools, white-glove setup

Because pricing is credit-based, the useful question for "athenahq pricing" is how many responses you need. Multiply prompts by engines by runs per month. A brand tracking 40 prompts on three engines daily needs roughly 3,600 credits, which is the Starter allowance. API access and extra credits are add-ons priced on request.

Strengths and limits

Strengths. A real free tier, not just a trial, which is rare here. Wide engine list on Starter, including Grok, DeepSeek, Meta AI and Mistral. Unlimited prompts and competitors, with credits as the only meter. Integrations with GA4 and Search Console help connect AI visibility to traffic.

Limits. Credits go fast across eleven engines, so the real coverage depends on how you spend them. The jump from free to $295 is steep for a small shop. Recommendations still need someone to write and publish the changes.

AthenaHQ alternatives

Comparable platforms include Profound (enterprise, custom pricing), Peec AI (lower entry price, three models per plan) and Scrunch (fixed prompt allowances and an agent-facing site layer).

AthenaHQ and GetPicked

AthenaHQ is a self-serve platform for marketing teams: it tracks up to eleven named engines, explains gaps and recommends actions your team carries out. GetPicked starts with a Pick Check (free with an account) across ChatGPT, Claude, Gemini, Perplexity and Grok, then gives a small company copy-ready fixes, or a done-with-you Fix Pack, and verifies them once they are live. AthenaHQ suits a team that wants a tool; GetPicked suits an owner who wants the work done with them.

GetPicked wrote this page and sells a competing product. Facts above come from AthenaHQ's own pages, linked below.

Questions

How much does AthenaHQ cost?: Essential is free with 300 credits. Starter is $295/month billed monthly with 3,600 credits, and Enterprise is custom. Annual billing is advertised at 17% off, though the page does not show the annual Starter amount. API access and extra credits cost extra, priced on request.
What is an AthenaHQ credit?: AthenaHQ says one credit equals one AI response. Running one prompt once on one engine uses one credit, so 3,600 credits could be 120 prompts on one engine once a day for a month, or fewer prompts across more engines.
Is Athena HQ the same as AthenaHQ?: Yes. The product is written AthenaHQ and lives at athenahq.ai; 'Athena HQ' is the same company. Its AI agent is called Ask Athena.
Does AthenaHQ work with Shopify?: Its homepage lists Shopify among its integrations, alongside GA4, Google Search Console, Webflow and Framer.

Other AI visibility tools

Sources

Checked against these pages on 2026-10-19. Operators change their crawlers; check the source before relying on a detail.