Evertune AI: pricing, 11 models tracked and how it compares to Profound

What Evertune is

Evertune calls itself "the marketing platform for brand discovery in AI search". It was founded in 2024 by early team members of The Trade Desk, is headquartered in New York City with offices in Seattle and Denver, and says it has raised $20M. Its company page lists Halo Collar, Canada Goose, HexClad, Roku and WPP among clients, and describes its customers as mid-market and enterprise brands in finance, retail, automotive, pharma, travel, CPG and B2B.

The product is organized in four steps: Explore (what buyers ask AI), Measure (how often and how well you appear), Act (content and site fixes) and Advertise (paid placement in and after the AI conversation). That last step is unusual among AI visibility tools: Evertune's Ads Agent builds ChatGPT ad campaigns aimed at prompts where a brand is not recommended organically.

Pricing and plans

Plan	Price	Prompt credits	Models	Notable extras
Starter	$60/month, billed annually	5,000/month	Up to 5	Daily monitoring, competitor benchmarking, ChatGPT Shopping insights, Ads Agent (7-day free trial, 10% of media)
Pro	$800/month, billed annually	100,000/month	11	100 samples per prompt, Content Agent (25 articles/month), Prompt Lab, AI retargeting, Data MCP
Enterprise	Custom	Custom	11	Bot Analytics, Site Audit, Fact Checker, keyword sentiment, cloud exports, SSO

Note that the "statistical significance from day 1" feature (100 samples per prompt) is marked as Pro and above on the comparison table, so Starter gives you tracking without the sampling depth Evertune is known for.

How Evertune measures visibility

Evertune's core argument is about sample size. Its methodology page explains that a single AI answer is one draw from a distribution, so asking a prompt once can show 100% or 0% visibility by chance. Evertune runs each prompt up to 100 times per model, and says this brings the margin of error to about one point overall and two points per topic. It then clusters prompts into topics so you can compare, for example, "budget" against "race day" prompts.

Two other measurement choices stand out:

• Base model vs live search. Evertune queries models through their APIs to see what the model "already knows" from training, and separately records consumer app answers that use live web search. A gap between the two points to an SEO and content problem rather than a brand problem.
• EverPanel. Prompts come from a panel of more than 150 million real user prompts, weighted to reflect the wider internet, rather than from a hand-written list.

Its Content Analytics reports which domains and URLs models cite, sorted into owned, strength and opportunity sources, which overlaps with what we cover under AI citations.

Evertune vs Profound

Both are enterprise-oriented, but they lead with different things. Evertune publishes self-serve prices, leans on repeated sampling, and connects measurement to paid media (ChatGPT ads, affiliate partners, retargeting). Profound offers a free 7-day trial on 50 prompts across ChatGPT, Gemini and Google AI Overviews, then custom Enterprise packages built around its AI Marketer agent and covering up to 9 answer engines. If you mainly want ad activation tied to visibility data, Evertune is built for that; if you want an agent-driven content workflow, compare Profound. Other options in this space include Bluefish for Fortune 500 marketing teams and Searchable for smaller in-house teams and agencies.